The power of word of mouth
Written by Simon Clatworthy
If you ever doubt the power and speed of word of mouth, then try doing this…
A bank machine in Scotland was giving out extra money at the weekend, and suddenly a huge queue of people turned up to take cash out. Surprised? Not really. But how often is news like this spread so quickly by word of mouth?
Thanks BBC (link) for reminding me that if its important enough, it will spread very fast.